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Pepsi Foodservice and Blacksmith Complete Strategic Blueprint

Pepsi Foodservice and Blacksmith Complete Strategic Blueprint

October 15, 2008

Purchase, NY [October 15, 2008] Pepsi-Cola and Blacksmith have completed the development of a strategic blueprint that will enable Pepsi Foodservice to enhance its trade promotion management capabilities and systems. The initiative provides a perspective of:
  • Business Process As-Is Assessment: Evaluation of the core processes for the business relative to strengths, weaknesses and opportunities for improvement.
  • Trade Vision and To-Be Processes: Vision for future state trade process with a focus on enhancing the accuracy, scalability and durability of the processes engaged.
  • Industry Best Practices Assessment: Benchmarking against the foodservice peer group relative to strategic trade principles, process discipline and process design.

About PepsiCo

PepsiCo is a world leader in convenient snacks, foods and beverages, with revenues of more than $39 billion and over 185,000 employees. PepsiCo brands are available in nearly 200 countries and include Pepsi-Cola, Frito-Lay, Tropicana, Quaker Oats and Gatorade. PepsiCo offers product choices to meet a broad variety of needs and preference -- from fun-for-you items to product choices that contribute to healthier lifestyles.

About Blacksmith Applications

Blacksmith Applications provides software solutions and strategic consulting to empower clients to manage their trade incentives more profitably. Blacksmith specializes in solving the unique needs of foodservice manufacturers, while also meeting client's needs for CPG and other lines of business.

FORGE Trade supports distributor pricing, trade program and operator contract management, including profitability evaluation and approval routing prior to deal approval. FORGE Settlements offers tools for claim validation, deduction resolution, and settlement processing. FORGE Analytics offers robust enterprise reporting for managing across the transactions involved. Blacksmith solutions enable profitable decision-making, provide visibility into promotion performance and offer flexible configuration of process controls.

For more information, visit www.blacksmithapps.com.
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